FOR MANY franchisees of TGP, building a business began with a practical goal: to create a stable livelihood for their families. But over time, their decision to franchise became more than a path to growth. It became a way to serve communities by helping make affordable medicine more accessible to the people who need it most.
For franchise owners in Cabanatuan City, Nueva Ecija, and Bacolod City, their TGP journey was shaped by the same questions many aspiring entrepreneurs ask: What do you want to build? What kind of life do you want for your family? How can you create something that truly makes a difference?
In Cabanatuan City, husband and wife Jul and Darlene De Guzman were already managing small businesses before joining TGP. What drew them to the brand was its clear sense of purpose.
“Before joining TGP, my wife and I were already running small businesses together. We were young, learning, and trying to figure out what kind of work truly mattered to us,” said Jul De Guzman.
“What made TGP stand out was the mix of service and long-term contribution to the community. I used to write mission statements for our other businesses from scratch. With TGP, the mission was already built in — to provide affordable medicine to people and communities,” he added.
The De Guzmans opened their first TGP branch in 2008, personally handling operations and learning the business step by step. From one store, they eventually expanded across Central Luzon.
But for the couple, growth was not just about adding more branches.
“TGP made us grow, individually and as a couple. It taught us how to lead people, how to handle pressure, and how to serve others. In many ways, it helped shape the kind of family we are today,” De Guzman said.
In Bacolod City, TGP franchisees Tweet and Daves Campos saw the opportunity from a personal need. As a young family with three small children, they had moved to Bacolod in search of a calmer, more family-oriented environment.
“We were a young family then, married for less than ten years with three small children. We wanted to raise our kids in a calmer, family-oriented environment,” said Tweet Campos.
Their frequent trips between Manila and Bacolod made them notice the price difference in medicines.
“Whenever we flew between Manila and Bacolod, we would always buy our medicines at the TGP branch near our condo in Greenhills because the prices were significantly more affordable. That’s when we realized something important — there was no TGP branch in Bacolod,” Campos said.
The couple opened their first TGP branch in November 2009. Like many entrepreneurs, they faced early challenges, including decisions on location, pharmaceutical requirements, and building trust within the community. Over time, the store became a reliable option for customers seeking safe and effective medicines at more affordable prices.
“Many families rely on our stores because they know they will get safe, effective medication at prices that fit their budget. For some, this makes a huge difference in their monthly expenses and overall health,” Campos said.
Both franchisees are also open about the realities of running a business, from forming the right team and competing with long-established pharmacies to relocating branches when needed and managing pharmacist shortages.
They credit TGP’s support system for helping them navigate these challenges.
“TGP helped us in every way. From training, product knowledge, store support, and guidance on how to run things well,” said De Guzman.
“TGP provided strong operational guidance, training, and consistent support systems. Their branding, supply chain, and established processes made it easier for us to run the business confidently,” Campos said.
For the franchisees, the brand’s values remain central to the business.
“TGP stands for care and compassion. You feel it in the brand and in the people behind it,” De Guzman said.
“TGP is grounded in service, integrity, and community care. Their brand is not just commercial — it has a genuine heart for the people it serves,” he added.
For aspiring entrepreneurs considering a new venture, both franchisees said the best time to start is when there is a clear purpose behind the decision.
“Go for it. Just start! So many people with so much talent. Build something and contribute. You already have everything you need. It’ll be one of the most fulfilling and fun rides you will take!” said De Guzman.
“Start with a business that fills a real need and makes life better for the community. With TGP, you’re not just building a source of income — you’re helping families live healthier, more secure lives,” Campos said.
Their stories show how entrepreneurship can be rooted not only in business growth, but also in service and community impact. Through TGP, franchisees are able to build livelihood opportunities while helping more Filipino families gain access to affordable healthcare.
