CARMEN’S Best is entering a defining new chapter in its journey to being the top dairy masterbrand of the Philippines – one rooted in its pursuit of bringing truly fresh, high-quality dairy closer to Filipino communities all over the country. What began as a small dairy operation in 2011 is now a proudly local brand built on a simple but uncompromising belief: there are #NoShortcuts to real freshness.
Today, Carmen’s Best continues to expand this promise beyond its early beginnings, strengthening its capacity to deliver 100% fresh milk and premium dairy products to more Filipino homes, especially in Visayas and Mindanao, where access to fresh dairy remains limited.
At the heart of this new chapter is a clear intent to shorten the distance between farm-fresh milk and its consumers. Through the acquisition of Universal Harvesters Dairy Farm Inc. (UHDFI) in Maramag, Bukidnon, Carmen’s Best is establishing a stronger, more intentional presence in the region – bringing production closer to the communities it serves in both Visayas and Mindanao. The facility allows the brand to reach more Filipino families in Visayas and Mindanao.
Through this move, Carmen’s Best ensures that fresh milk is no longer something that travels far to reach consumers, but something that is produced nearer to where it is needed, and enjoyed at its freshest state. A total of 180 milking cows are housed within the UHDFI facility.
As part of its continued commitment to accessibility, Carmen’s Best is also expanding its retail footprint in the region. The brand has recently opened two new scooping stations in SM JMall and NUSTAR in Cebu City, with additional locations planned in SM Lanang in Davao in May, as well in Manila at Ayala Malls Manila Bay, Robinson’s Magnolia, Megamall, and Glorietta. These spaces serve as everyday touchpoints for consumers to experience Carmen’s Best ice cream and discover new dairy innovations made with 100% fresh milk – such as the Carmen’s Best Milk Bar that offers joyful indulgence in its purest, most convenient form.
Made with the same dedication to quality and premium ingredients that made the brand a household name, Carmen’s Best Milk Bar delivers balanced richness, nutrition, and the unmistakable high-quality 100% fresh milk. Earlier this year, the brand also sampled the Milk Bar during the Sinulog Festival in Cebu at Fuente Circle, giving consumers a glimpse of this exciting new treat.
Carmen’s Best also continues to evolve its product offerings to meet the evolving tastes of consumers while staying rooted in its core promise of 100% fresh milk. New ice cream flavors such as Ube Halaya (made with real ube) and Tiramisu, with layers of the most premium ingredients and 100% fresh milk. Available in pints and scoops, these limited-edition flavors are created in collaboration with HOPE, with every purchase helping build classrooms in rural communities.
The Carmen’s Best product line has also grown to include Salted Caramel Milk in its 100% fresh milk portfolio, joining Whole Milk, Low-Fat Milk, Chocolate Milk, and Barista Fresh Milk (designed for blending with coffee).
But behind these innovations is a deeper investment in the future of Philippine dairy. As Carmen’s Best expands to the regions, it continues to invest in increasing local milk supply. The first phase of the new Metro Pacific Dairy Farms in the municipality of Bay, Laguna. This joint venture of Metro Pacific Agro Ventures and LR Group opened in 2025 and currently houses 222 purebred Holstein Freisians, with 195 of which are milking.
This ongoing development reflects a long-term commitment: to help strengthen the Philippine dairy ecosystem while ensuring that more of what Filipinos consume is genuinely fresh, locally produced, and responsibly made.
Meanwhile, through an exclusive partnership with 7-Eleven, Carmen’s Best is also extending retail availability for its milk products beyond supermarkets and groceries into convenience stores. Carmen’s Best milk in 300ml bottles will now be available to purchase in select branches of 7-Eleven, making 100% fresh milk easier to grab on the go.
As Carmen’s Best continues to grow, its direction remains grounded in a single purpose: to make fresh dairy more accessible to Filipino families, no matter where they are in the country. From Laguna to Bukidnon, from supermarkets to neighborhood convenience stores, every expansion reflects the same belief that started it all – that fresh milk should not be complicated nor difficult to access. Instead, it should be close, real, and made with care.
With continued investments in production, product development, and distribution, Carmen’s Best remains committed to delivering high-quality, proudly local dairy products made with 100% fresh milk to more homes each day. For more information, visit www.carmensbest.com or follow Carmen’s Best on Instagram, Facebook, and TikTok.
