Premier Apple partner Power Mac Center (PMC) has reached new heights with the opening of the first Apple Premium Partner (APP) store in Mindanao. This is at SM Lanang in Davao City.
To date, PMC is still the only reseller in the Philippines authorized to open an APP, further cementing its lead as the go-to one-stop shop for all Apple needs nationwide. An APP store is the highest classification of reseller stores worldwide, distinct for its minimalist, modern, and contemporary design in line with Apple’s aesthetic. Only these stores offer the complete experience—from retail to service to training—all in one place.
“Our APP stores are dedicated spaces where Apple fans find all their digital lifestyle essentials, a community hub where they can celebrate technology in the way that matters to them. This expansion initiative brings forth that unique experience to a wider customer base, starting with Mindanao,” said PMC Director for Marketing and Product Management Joey Alvarez.
Uplifting communities one store at a time
Expanding retail offerings to include training and service allows PMC to provide more employment opportunities to local talents in its new stores, uplifting communities in the process. Inclusion to the team equates to competitive compensation, technical skills and leadership training, life skills coaching, and a healthy and inclusive work culture. This way, the company can ensure that the benefits of the store flow directly back into the community.
While an APP store is already able to do more for customers, it has an even broader scope, specifically in bridging the implementation of the Apple ecosystem in workplaces, schools, colleges, and universities. Organizations in Davao City and Mindanao looking to increase their operational efficiency and deliver better services for their stakeholders can seek assistance at the APP store in SM Lanang to be connected to PMC’s Education and Enterprise groups for expert advice and service from Apple-authorized providers.
Celebrating Davao pride with exclusive deals
In celebration of the first Apple Premium Partner store in Mindanao, Power Mac Center SM Lanang is excited to offer exclusive in-store promotions until September 30, 2025. Customers can enjoy savings of up to ₱19,500 on select MacBook Air and iPhone models, up to ₱2,490 on Apple TV, up to ₱2,000 on select AirPods, and up to ₱42,000 on Apple bundles. We’re also hosting free in-store group demos every Friday to Sunday to help customers maximize their Apple devices, alongside special service offers exclusive to our SM Lanang branch. This is our way of rewarding Davaoeños with a world-class Apple experience right here in the city.
1 Infinite is PMC’s loyalty program, rewarding customers with points that can be used to redeem premium devices, accessories, and select services and training courses. Members can also get up to 50% off on Apple training courses and other exclusive perks from Basecamp and Mobile Care, PMC’s official training and service arms.
New and existing members can simply download the 1 Infinite app from the App Store <http://bit.ly/4hljdr2> or Google Play <https://bit.ly/42ovsyK> and create an account or log in using their registered email address.
Power Mac Center Apple Premium Partner SM Lanang Premier is at the 3rd Level Cyberzone, open from 10 AM to 9 PM on Sundays to Thursdays and from 10 AM to 10 PM on Fridays and Saturdays. It is the ninth APP store nationwide.
