MANILA, PHILIPPINES — Clean Earth Project launches its newest campaign, “POWERFULLY Clean, Naturally Gentle,” featuring its hero product the All-Purpose Cleaning Spray.
At the heart of the brand’s innovation is its eco-enzyme technology made from upcycled pineapple peel waste. By transforming discarded fruit into a powerful cleaning solution, Clean Earth Project brings to life its mission of turning waste to wonder while protecting Filipino families and the planet.
From waste to wonder

Each product is powered by eco-enzyme technology, made from fermented pineapple peel waste. Through natural fermentation, discarded fruit peels are transformed into powerful cleaning agents that cut through grease, dirt, odor, and bacteria without relying on harsh chemicals,
This process not only delivers effective cleaning, but also reduces agricultural waste, supports a circular economy, and lowers carbon emissions. Every bottle embodies the brand’s mission: turning waste into wonder while protecting what matters most – your family and the planet.
Cleaning Essentials for Every Filipino Home
Clean Earth Project launches with 8 essential products, each designed to meet the everyday needs of families:




Powerfully clean, naturally gentle
Kills mold from the source. Tough on dirt and mold, yet safe enough to use around babies and pets. worry-free cleaning. Asthma-safe. Infused with baking soda.
Cuts through grease like a pro without drying your hands. Powerful for dishes, gentle for you. Eczema safe.
Powerfully Clean, Naturally Gentle
Natural Fresh Food Wash 100ml
Washes away wax, dirt, and pesticide residue because your fruits and veggies deserve a real clean too.
Natural Multipurpose Deodorizing Spray 300ml
Instantly neutralizes odors while refreshing your space with real antibacterial enzyme power. Infused with natural Powerfully Clean, Naturally Gentle
Baby Toy & Surface Cleaner 300ml
Gently removes germs from baby items without any chemical worries just real enzyme protection. No need to rinse.
Powerfully Clean, Naturally Gentle
Powerfully Clean, Naturally Gentle
The campaign calls on Filipino families to embrace better, safer cleaning choices. With high performance cleaning solution that cleans effectively while reducing your chemical exposure by up to 70%.
Free from harsh chemicals with No SLS, Phthalates and synthetic fragrances. And lastly, enhances a green ecosystem as it food diverts wastes that reduce methane emissions and lowers greenhouse gases by 73%.
What’s next for Clean Earth Project?

With Powerfully Clean, Naturally Gentle campaign, Clean Earth Project strengthens its presence both online and in retail, making eco-enzyme solutions more accessible across the country. The campaign reaffirms its mission of creating everyday products that protect families while reducing environmental impact.
Join the movement and share how you keep your home Powerfully Clean, Naturally Gentle.
Use the hashtag #PowerfullyCleanNaturallyGentle to be part of the conversation.
Follow Clean Earth Project for more updates, promos, and eco-living tips: Facebook: https://www.facebook.com/shopcleanearthproject
Instagram: https://instagram.com/shopcleanearthproject TikTok: https://www.tiktok.com/@shopcleanearthproject
Choose Clean Earth Project. From waste to wonder, Powerfully Clean, Naturally Gentle.
Shop Clean Earth Project on the following platforms: Lazada: https://www.lazada.com.ph/shop/clean-earth-project Shopee: https://shopee.ph/shopcleanearthproject
Tiktok Shop: https://www.tiktok.com/@shopcleanearthproject Website: www.cleanearthproj.com