BY ALEX ALAGON
Earthquake
WHERE were you when the ground began to tremble last Thursday, October 9?Maybe you were at home, feeling the floor lurch beneath you as the building groaned in protest. Maybe you were driving, wondering why your car was suddenly shaking as if all four tires had gone flat at once. For a few seconds that felt like an eternity, our city held its breath. That powerful earthquake wasn’t just another news alert; it was a deeply personal jolt that ran through every one of us. It was a stark reminder from the earth that while we live in a place of incredible beauty, it is also a land that demands our respect and preparation.Now that the main shock has passed, though the unnerving aftershocks continue to remind us, let’s talk about what we can do. Let’s act not with fear, but with a renewed sense of care for our families and neighborsFor those living stories high in our city’s condos, the experience is uniquely terrifying. Every instinct might scream at you to run, but experts are clear: the safest thing you can do is stay put. Modern buildings are engineered to be like bamboo, they are designed to sway and flex so they don’t break. Fleeing down crowded stairs while the building is still moving is far more dangerous. Instead, find a sturdy table or desk. The simple drill instilled in us through countless simulations remains your best defense: Drop, Cover, and Hold On.Immediately after the tremor, our attention turned to the students in our schools and universities. Thankfully, there have been no reports of major injuries, and most students and teachers evacuated safely. However, social media posts showing structures with peeling walls and falling debris are a sobering reminder of the potential danger.For every parent, the first thought during the quake was, “Are my kids okay?” This is why we must give a heartfelt thank you to our teachers. The earthquake drills they practice are not just routines; they are life-saving lessons. When a teacher calmly instructs their students to get under their desks, they replace fear with action. Seeing videos of students praying together was a touching display of faith and unity in a moment of crisis.Can you imagine being a patient, unable to move from your bed, when the world starts to shake? Or a nurse responsible for tiny babies in the nursery? Our hospitals must be the safest places in our city, and our healthcare workers are true heroes. They run toward danger to shield patients and secure vital equipment. Their bravery reminds us how crucial it is for our medical centers to have strong, well-practiced earthquake plans to protect the most vulnerable among us.When disaster strikes, we look to our local government to lead and protect. The Philippine Disaster Risk Reduction and Management Act of 2010 is in place to ensure a coordinated response to natural calamities. The National Disaster Risk Reduction and Management Council (NDRRMC), along with local government units, is tasked with leading rescue efforts, providing relief, and managing evacuation centers, equipped with resources like the Calamity Fund to provide immediate assistance.We are no strangers to powerful earthquakes. Experience has taught us that a well-built home can save a family and that knowing our neighbors can mean the difference between being alone and being rescued.This is where our Filipino spirit of bayanihan shines. Let this be a reminder to check on the elderly couple living next door. Let’s help them prepare a small emergency “go-bag” with a flashlight, water, and basic supplies. Let’s ensure our own family has a simple plan: where to meet if we get separated and who to call.The earthquake tested our buildings, but it revealed the strength of our community. Let’s turn this experience into a promise to one another: to be prepared, to stay calm, and to always look out for each other.
Over 9000 families in Cebu have received vital assistance from the Aboitiz Group following the 6.9-magnitude earthquake that struck the province last week — a testament to Aboitiz’s strong culture of compassion and collaboration in action.
As of October 7, Aboitiz Group has distributed over P2.7 million worth of assistance, including 93,681 liters of water, 3,815 food packs and 2,115 non-food items to the affected communities.

Over 300 employees from various business units of the Aboitiz Group volunteered to pack relief goods at ACO Banilad and other designated locations. Even if many of them were personally affected by the earthquake, the employees continued to serve with dedication, working in shifts to sort, pack and load supplies onto trucks, and coordinating with local communities to ensure the orderly distribution of aid.
Aboitiz Group President and CEO Sabin Aboitiz expressed deep appreciation to employees who exemplified service and solidarity during a time of crisis.
Your actions reflect the best of who we are as OneAboitiz—people who care, who act,
and who stand together when it matters most,= he said, thanking the volunteers for their
selflessness, resilience, and commitment to the communities.
The volunteers from Aboitiz Group represented various business units, including Aboitiz Equity Ventures, Aboitiz Foundation, AboitizPower, Visayan Electric, UnionBank, CitySavings, AboitizFoods, Coca-Cola Europacific Aboitiz Philippines (CCEAP), Aboitiz InfraCapital and its subsidiaries, Unity Digital Infrastructure, AboitizLand, Aboitiz Economic Estates, and Aboitiz Construction.
Aboitiz Group also worked in close collaboration with the Ramon Aboitiz Foundation Inc., Philippine Red Cross Cebu Chapter, Philippine Coast Guard, Philippine Coast Guard Auxiliary, and the Philippine Chamber of Commerce & Industry 3 Lapu-Lapu City to ensure that relief reached communities in need swiftly.
On the ground, AboitizLand volunteers distributed aid to over 1,200 families in Sitios Paradise and Tawagan, Purok Baybay, and Tondo, all in Barangay Poblacion, Medellin, while CitySavings provided family packs to support 100 teachers affected by the earthquake in Bogo City, Cebu.
Last week, AboitizPower announced the restoration of one Therma Visayas Inc. generating unit following safety inspections. Since then, both Units 1 and 2 are now online and supplying power to the Visayas grid after completing the required safety and structural inspections.

Unit 2 resumed operations on October 2 at 3:51 AM, while Unit 1 synchronized to the grid on October 4 at 11:00 PM4one day ahead of its projected return-to-service (RTS) schedule. With both units fully operational, the plant is helping stabilize the Visayas grid, ensuring a more reliable power supply for communities and businesses.
Beyond immediate relief, Aboitiz Foundation continues to work closely with government partners to support long-term recovery. The Foundation emphasized that the true strength of the organization lies in its people—those who choose to serve even when they themselves are in need. It reaffirmed its commitment to helping Cebu rebuild, with compassion that endures and partnerships that empower communities to recover stronger than before.
Through this shared effort, the Aboitiz Group reaffirms its commitment to advancing business and uplifting communities — guided by compassion, strengthened by unity, and inspired by the Filipino spirit of caring for one another.
Globe Activates Emergency Support Following Magnitude 6.9 Earthquake in Cebu
Globe has intensified its emergency response following the magnitude 6.9 earthquake that struck near Bogo City, Northern Cebu, on September 30. The quake triggered a tsunami alert and aftershocks that continue to be felt across Visayas.
The company is working closely with local authorities and partner organizations to deliver relief and connectivity support. Ongoing relief operations with Ayala Foundation, Inc. (AFI) have reached 3,165 families in Cebu, including 1,805 in Bogo and 1,360 in San Remigio.
Globe services were impacted in 15 provinces across the Visayas. As of this morning, full restoration has been achieved in the provinces of Aklan, Antique, Biliran, Bohol, Capiz, and Iloilo. Work continues in other affected areas, with Cebu remaining the hardest hit. Globe technical teams are on the ground conducting facility inspections and coordinating with power providers to accelerate recovery.
Libreng Tawag, Libreng Charging, and Libreng Wi-Fi (LTLCLW) Sites Activated
To support residents in high-impact communities, Globe has activated the following LTLCLW sites to provide free calls, device charging, and Wi-Fi services:
- Don Celestino Martinez Sr. Sports Complex, Bogo City, Cebu
October 1 to 3, 8:00 a.m. to 5:00 p.m. - Dr. Jose Rizal Park, Bogo City, Cebu
October 1 to 3, 8:00 a.m. to 5:00 p.m. - San Remigio Public Market, San Remigio, Cebu
October 1 to 3, 8:00 a.m. to 5:00 p.m.
Globe urges the public to remain vigilant, prioritize safety in light of aftershocks, and follow official advisories from PHIVOLCS and local authorities. The company will continue to monitor the situation and provide updates as more information becomes available.