AS IT celebrates its 95th anniversary, Malayan Insurance Co., Inc. (MICO), a leading non-life insurer in the Philippines, is marking the achievement with a focus on its core mission: to serve and empower the Filipino people. The company’s anniversary theme, “Love, Malayan,” is a testament to its long-standing commitment to giving back to the community that has been integral to its success.
“For 95 years, Malayan has been part of the everyday lives of Filipinos, and we are thankful for that privilege,” said Paolo Y. Abaya, MICO president and CEO. “This is why our pursuit of being a leader in the industry is driven by one purpose: to put the needs of the Filipino community first. Our 95th is a celebration of our shared journey and a promise to continue building a more resilient future together.”
The “Love, Malayan” theme is more than a tagline; it’s an action plan. This year, the company is leading several corporate social responsibility (CSR) initiatives, including the development of the special edition ASSIST’s Master of Disaster board game to educate the youth not just on disaster preparedness but also the importance of insurance. The company recently hosted a successful Malayan Charity Cup, a golf tournament that raised over Php1.3 million for the Sulong Batangas Housing Project to aid families affected by Typhoon Kristine, a testament to its hands-on approach to nation-building.
In line with its continued goal of giving back and building the Filipino community, Malayan Insurance has also released four new and accessible products this year, designed to address the evolving needs of Filipinos in a modern world:
● MyShield: A competitive and affordable personal accident (PA) insurance product, MyShield offers comprehensive protection against accidental injuries, Dengue, and even COVID-19. With premiums starting as low as PHP 900 annually, it offers 24/7 worldwide coverage and a straightforward application process, making protection accessible to a broad client base.
● eSecure: This is a personal cyber insurance policy that protects against the increasing threats of the digital world, including Electronic Fund Transfer, Online Retail Fraud, Lost or Stolen Card and Cyberbullying. It is designed to give customers peace of mind while they navigate an increasingly connected world.
● VitalCover: A critical illness policy designed for young professionals and family breadwinners, VitalCover provides financial support for critical illnesses, including cardiovascular diseases and diabetes among others. The policy helps with medical reimbursement and hospital allowance due to critical illness, and includes benefits for accidental death, disability, or dismemberment.
● Personal Liability Insurance (PLI): This product helps cover the unforeseen costs of life’s little mishaps, from accidental injuries to property damage and legal costs. It provides essential coverage for accidents or damages you may cause at home, at work, or at play, safeguarding individuals from unforeseen financial burdens.
By combining its legacy of innovation with a deep-seated commitment to social responsibility, Malayan Insurance is not only celebrating 95 years of success but also laying the groundwork for a future where every Filipino has the protection and peace of mind they need to thrive.
