Home CommunityAnnyeongsarap! McDonald’s Turns Up the Heat on K-Inspiration, Launching Its Largest-Ever Korean Flavor Platform

Annyeongsarap! McDonald’s Turns Up the Heat on K-Inspiration, Launching Its Largest-Ever Korean Flavor Platform

by Contributor

Manila, Philippines – Building on the iconic McSpicy x G-DRAGON collaboration launched in September, McDonald’s Philippines is upping the heat of K-experience for fans and customers with the return of a bigger and better Taste of Korea menu, featuring limited-time Korean-inspired McSpicy, Double Cheeseburger, McShaker Fries and McFloat.

 Pinoy fans of Korean food and culture can savor and celebrate the Korean flavors they love starting October 9, with the new Yangnyeom McSpicy, Yangnyeom Double Cheeseburger, Galbi McShaker Fries, and K-Melon Float. Together, they deliver a total Korean flavor experience that is accessible and uniquely McDonald’s: truly Annyeongsarap!

 “Korean culture continues to unite Pinoys of all ages and groups, especially Korean food and culinary experiences. The buzz we’ve seen around the recent McSpicy x G-DRAGON collaboration, as well as our Taste of Korea and Flavors of Asia menus in 2021 and 2022 show how strong Pinoys’ affinity towards all things-Korean. Now, we’re excited to elevate the heat further on the K-experience with our new Taste of Korea offerings. We invite customers and fans to discover new favorites and enjoy a taste of Korea,” said Karl Christian Chua, McDonald’s Philippines Brand Manager.

 The Taste of Korea line-up is a complete K-experience that brings together some of the bold, craveable, and distinctly Korean flavors that Filipinos have come to love. From sweet and spicy favorites to smoky, savory, and refreshing tastes, each item is inspired by the richness of Korean food culture, now within reach at McDonald’s.

 The Yangnyeom twist on both the McSpicy and the Double Cheeseburger delivers a sweet, savory, and bold kick through its creamy and spicy yangnyeom sauce. The Galbi McShaker Fries excites the taste buds with smoky, savory, and slightly sweet Galbi flavor elevating the fan-favorite World Famous Fries. Rounding out the flavor experience is the K-Melon McFloat, a refreshing Sprite McFloat-based dessert drink with the sparkle of sweet melon inspired by the popular South Korean ice cream brand Melona.

 Completing the K-experience: K-inspired kilig and McDo App deals

 McDonald’s Philippines’ Taste of Korea experience goes further beyond the K-flavor excitement, as the brand is also premiering “The Plus One,” a new microdrama to deliver K-inspired kilig. Three lifelong friends, Kim, Marco and Dom, have always dreamed of going to Korea. One day, Kim wins a dream trip to the Land of the Morning Calm, but she can only take one of her friends as plus one. Marco and Dom hilariously compete for that coveted spot, but who will she choose?

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