TECH SOLUTIONS expert Microgenesis is strengthening its footprint after relocating its office along V.Mapa Street, Davao City, while urging local businesses to prioritize cybersecurity, digital infrastructure, and emerging technologies.
Jeffrey Choa, Microgenesis board executive director, said the company first operated in Matina in 2017, then relocated to Torres Street, and finally moved to its latest office at The Coral Quays Building along V. Mapa Street corner Panganiban Street on Oct. 1, 2026.
Choa said the company considers Davao a key city for its growth in Mindanao and remains committed to using technology to benefit local businesses.
“We are dedicated to serving the community. So, we are like a conduit, and we provide, since we are technology providers, through the use of technology that we can give to our businesses here, the people here, so that their lives will be better. That’s our vision,” Choa said.
Microgenesis was established in 1988 in Manila and has since expanded to different parts of the country, driven by customers who wanted an IT provider that could serve them across different locations.
“Because we want to serve the entire Philippines. That’s why we moved out of Manila and expanded our wings,” he said.
He said the company also sees opportunities to expand beyond the Philippines as it looks to serve a wider market.
Cybersecurity as a business priority
Paul Jason Lapus, director for Business Solutions of Microgenesis’ Smart & Secure Infrastructure Group, said businesses need more than individual technology products and should instead consider how different solutions can work seamlessly based on their specific requirements.
“Our approach is to find what they really need, tailor-fit it, and then from there, the expandability could be achieved,” Lapus said.
Lapus said cybersecurity remains a major concern as businesses increasingly rely on networks, servers, websites, email systems, and digital financial data.
For instance, even financial and government institutions are not immune to malicious actors seeking to penetrate server and network architectures.
“If you lack security, hackers can come in and attack your business and could take all your information, even those critical for you,” Lapus said.
He said Microgenesis aims to help businesses strengthen their defenses and build systems that can remain resilient against cyberattacks.
Infrastructure that can grow
Lapus also emphasized the importance of building IT infrastructure that can accommodate a business as its requirements increase. He described IT as the “lifeblood” of businesses, covering systems such as email, internet access, websites, financial data, desktops and servers.
For businesses with limited budgets, Lapus said technology investments should consider not only the initial expenses but also the total cost of ownership and the system’s capacity to support future expansion.
“IT never stops. It just keeps growing and changing,” he said.
Rather than simply adding more technology, Lapus said Microgenesis first determines what a business needs before developing a bespoke solution that can be expanded over time.
Technology and AI
Choa said Microgenesis also aims to help businesses understand and make practical use of emerging technologies, particularly artificial intelligence (AI).
With AI becoming increasingly integrated into different industries, he said businesses need to understand how the technology can improve productivity and operations.
“Everything is about AI. So how can companies leverage AI to make their business better, to make them more productive, their people more productive, how can they serve the community,” Choa said.
He said Microgenesis’ focus remains largely on business-to-business services, with the company helping organizations understand emerging technologies and identify practical applications.
End-to-end solutions
Choa said Microgenesis provides end-to-end technology solutions, allowing businesses to address different IT requirements through a single technology provider. These include computers and laptops, data centers, servers, storage, networking and cloud services, as well as cybersecurity solutions.
“We have a complete end-to-end solution,” Choa said.
He said the company can also help businesses connect their different technology systems while protecting their IT assets from potential cybersecurity threats.
Technology applications
Microgenesis also highlighted applications of its technology solutions in different sectors during the “Full Speed Ahead: The 2026 Microgenesis Tech Update” in Davao, its first tech update event in the city since 2024.
Noel Yu, vice president for IT Security Business of Microgenesis Business Systems, said the event highlighted developments in power resilience, intelligent security and authentication, while also focusing on the people behind businesses and the need to make informed technology decisions.
In healthcare, hospitals have deployed IP CCTV systems in facilities and rooms, including solutions from Hikvision, to help reduce the frequency with which healthcare practitioners need to expose themselves to certain risks while monitoring patients and facilities.
In education, a 7.2-petabyte data center powered by Huawei technology has enabled one of the largest universities to digitize and retrieve teacher and student documents, as well as research materials, according to the company.
Choa also cited Microgenesis’ work with the University of the Philippines, including the implementation of data center facilities designed to support research and development. The project was expanded to six UP campuses nationwide, including UP Mindanao, which was completed two months ago.
Microgenesis also cited recognition from its technology partners, including Huawei Consistent Awardee of the Year from 2021 to 2025, Sophos Partner of the Year ASEAN 2024, and Dell T2 FY25 Platinum Partner and Server Partner of the Year.
Through its technology partners, the company said businesses in Davao can gain access to solutions covering cybersecurity, infrastructure, authentication, power resilience, and other emerging technologies.
As Microgenesis continues its expansion in Davao and across the country, the company said it aims to serve as a trusted technology partner for businesses seeking to strengthen their digital infrastructure and adapt to emerging technologies.
