Home CommunityPEF and Ayala Land launch Pride of the Forest Campaign

PEF and Ayala Land launch Pride of the Forest Campaign

by Gio Tanudtanud
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CELEBRATING biodiversity, nature conservation, and strong partnership, the Philippine Eagle Foundation (PEF) and Ayala Land, Inc. (ALI) signed a five-year memorandum of understanding on Aug 5 to strengthen its ongoing Ayala Land Davao Carbon Forest (ADCF) campaign.

Since 2018, the ADCF has continued to stand as a pioneering model of urban reforestation and corporate-led conservation, as well as marking a milestone for sustainability and strategic collaborations over the years.

The MOU signing was attended by Jayson Ibanez, PEF director of operations; Anna Maria Gonzales, ALI head of sustainability; Jennylle Tupaz, ALI – VisMin senior project development head, and representatives from both parties. 

Jayson Ibanez, Anna Maria Gonzales, and Jennylle Tupaz. BY GIO TANUDTANUD

The Department of Environment and Natural Resources XI (DENR), stakeholders, and other partners also participated during the milestone event.

ADCF, a 50-hectare project situated in Bago Gallera, Davao City, was designed as a hub for experiential learning, biodiversity research, and climate action. 

PEF and ALI unveil the ADCF logo. BY GIO TANUDTANUD

Over the next five years, it will serve as a permanent carbon sink, species sanctuary, and a model site for nature-based urban forest management.

The forest currently has over 30,000 native and endemic trees planted, comprising around 80 tree species, and is inhabited by a variety of wildlife animals, including reptiles, mammals, birds, and others, with some that are endangered.

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