THE BUY Now, Pay Later (BNPL) market in the Philippines is booming. According to Statista, the country’s BNPL transaction value is projected to reach ₱45 billion by 2026, growing at an annual rate of over 20%. This surge reflects how Filipinos are embracing flexible financing to manage everyday expenses and big-ticket purchases.
At the forefront of this movement is Billease, one of the fastest-growing BNPL platforms in Southeast Asia. Since its launch in 2017, Billease has served over 1.5 million users and partnered with more than 20,000 merchants nationwide, including Lazada, Agoda, Kimstore, and Anson’s.
How Filipinos are using Billease
Online shopping
- 60% of Billease users finance gadgets, appliances, and lifestyle items. The platform’s instant approval and 0% interest promos make it ideal for e-commerce purchases.
Travel and experiences
- With partners like Philippine Airlines and Agoda, Billease enables Filipinos to book flights and hotels now and pay later, helping boost domestic tourism.
Bills and utilities
- Around 25% of Billease transactions go toward paying bills for Globe, Smart, Meralco, and other essential services.
Daily essentials
- Billease supports payments for groceries, mobile load, and e-wallet top-ups (GCash, Maya, GrabPay), helping families manage monthly budgets.
Empowering financial inclusion
According to the Bangko Sentral ng Pilipinas, only 27% of Filipino adults have credit cards, leaving millions underserved by traditional banking. Billease bridges this gap by offering accessible, transparent, and responsible financing, empowering consumers to build credit history while enjoying financial flexibility.
Billease’s CEO and co-founder, Georg Steiger, notes: “Our mission is to make financial services simple, fair, and accessible for every Filipino. BNPL is not just about convenience, it’s about inclusion.”
Responsible use and consumer education
Billease actively promotes financial literacy through its #EaseIntoSummerMoney campaign, educating users on budgeting and responsible borrowing. The company’s transparency policy ensures no hidden fees and clear repayment terms under the Truth in Lending Act.
